Like Yahoo!, which successfully revised its corporate culture by prioritizing creativity over productivity, I believe that the true essence of a company lies in its culture. To design corporate culture; this is truly what Lean UX aims to achieve in the world.
Facebook efforts to advance the art and science of mobile software development both inside and outside the company are part of an enormous change in recent years across Silicon Valley and beyond. A world of internet companies and independent developers are now regularly open-sourcing and freely discussing the software used to build and operate even their newest products and services, and in doing so, they’re pushing technology forward at a faster rate than ever before.
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The descriptive data becomes the template for who you measure. The behavioral data becomes the framework for testing. The interaction data becomes the task-scenarios that you simulate and measure during a usability test. Improvements in the interactions affect attitudes and the attitudes, like increased trust and loyalty, drive further buying behavior.
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They apply from 1H to 7H design solutions (High levels of complication, high stakeholder investment in success, high risk, high significance, high cost, high technology, high complexity in outputs and outcomes).
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Lean methods have been famous amongst young and agile companies for years, but they haven’t necessarily penetrated larger businesses yet.
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